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Teenager in UK forces Sky to provide subtitles

Posted: 3rd November 2016

DeafHear.ie Teenager; Jamie Danjoux 17, in UK forces Sky to provide subtitles .
Jamie Danjoux

 

A teenager who challenged Sky for “discriminating” against people with deafness/hearing loss is celebrating a “victory” against the broadcaster. Six months ago, Jamie Danjoux, 17, who has severe hearing loss in both ears, publicly berated Sky for failing to provide subtitles on its On Demand service.

“People with hearing loss shouldn’t get a poorer service due to their disability,” he said. “We’re paying more than 250 a year for a service that we can’t fully use.”

Jamie set up a petition demanding Sky provide On Demand subtitles to enable the 11 million people in the UK with hearing loss to view their favourite programmes. Nearly 30,000 people signed the petition, and the UK’s leading charity for deaf people, Action on Hearing Loss, got behind the cause.

Recently Jamie, who is from Newcastle, announced that the campaign had been successful. Sky has promised to provide subtitles for at least 80 per cent of the programmes and films on Sky On Demand, Sky Box Sets and Sky Catch Up by the end of the year.


Jamie’s Campaign Call:

My name is Jamie, I’m 17 years old, and I have severe hearing loss in both ears.  Like you, I enjoy watching the latest must–see TV show. Whether it’s Game of Thrones or this week’s episodes of Eastenders, I want to be part of the conversations that all of my friends are having. However, as a Sky customer, I’m always missing out.

Like most people with hearing loss, I rely on subtitles that show us what’s being said on screen and what other viewers can hear. Without them, it’s just moving pictures to me. There are more than 10 million of us in the UK yet, despite being the UK’s biggest television subscription provider, Sky’s On Demand and Sky Go services, as well as their box sets, are completely inaccessible to us, because they have no subtitles.

People with hearing loss want to be able to watch what they want, when they want, how they want – just like everyone else. I feel angry and upset that my disability doesn’t matter to Sky. It’s unacceptable that they are denying people who have a hearing loss access to the same level of entertainment as hearing people. That’s called discrimination under the Equality Act, which states that people with hearing loss shouldn’t get a poorer service due to their disability. Worse still, we’re paying more than 250 a year for a service that we can’t fully use. This isn't fair.

 

Campaign Success

Supporter Rosa Latham said: “This will make such a difference to families that can now sit down together and enjoy programmes as a shared experience.” Another signatory, Johnny Hahn, said: “I have hearing loss in both ears and although I have had Sky for many years, I was really considering cancelling my Sky subscription as I felt disgusted by the lack of accessibility.”

 

There are over 250,000 people in Ireland
with a significant moderate or greater hearing loss
who can benefit from the availability of subtitles.

 

Jamie expressed his gratitude to the thousands of supporters who backed his campaign. “I’m really looking forward to finally being able to sit down with my two little brothers and watch movies and TV together” he said.

A Sky spokeswoman said: “Making our content more accessible is something we have been working on for a long time and we are really pleased with the response we’ve seen so far. Jamie and other deaf customers were involved in the trials and are continuing to help shape the customer experience within our existing trial groups.”

There are over 250,000 people in Ireland with a significant moderate or greater hearing loss who can benefit from the availability of subtitles. The subtitles are also available on corresponding Sky services in Ireland, so Mr Danjoux’s petition not only helped people in the UK, but also Sky customers in Ireland!

Well done Jamie!

Media Contacts

DeafHear.ie will provide spokespersons to comment on issues relevant to Deaf and Hard of Hearing people on request. To contact Brendan Lennon; Head of Information and Policy, click here...

Source: Hearing Times

 

    


 

more...Hearing loss costs an estimated €2.2bn every year in Ireland.

 

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